Dainik Bhaskar, Jalandhar, with a circulation of approximately 82,182, is a leading Hindi daily and a popular choice for newspaper advertising in the region. Known for its reliability and wide coverage, it provides an excellent platform for businesses to connect with a diverse and engaged audience.

Why Advertise in Dainik Bhaskar, Jalandhar?

1. Extensive Reach

Dainik Bhaskar is one of the most widely read newspapers in Jalandhar. Advertising in this publication ensures maximum exposure for your brand.

2. Wide Audience Demographics

The newspaper covers a broad range of topics, including general interest news, business, entertainment, and sports. This variety enables advertisers to engage with readers across different interests.

3. Trustworthy Reputation

As one of the most trusted newspaper brands in Jalandhar, advertising in Dainik Bhaskar helps businesses establish credibility and trust among their target audience.

4. Competitive Ad Rates

Dainik Bhaskar offers cost-effective advertising solutions, making it a preferred choice for brands across industries looking for high ROI on their campaigns.

---

Types of Advertisements in Dainik Bhaskar

1. Fixed-Size Newspaper Advertisements

These pre-defined ad sizes are suitable for most standard advertising needs:

• Full-Page Ad (32.9 cm X 52 cm): Covers an entire page, ideal for impactful campaigns.
• Horizontal Half-Page Ad (32.9 cm X 25 cm): A visually striking format that covers half the page horizontally.
• Vertical Half-Page Ad (16 cm X 52 cm): A unique format that provides significant space for creative messaging.
• Quarter-Page Ad (16 cm X 25 cm): Covers one-fourth of a page and is perfect for concise, targeted ads.
• Skybus Ad (32.9 cm X 5 cm): A horizontal strip below the masthead, highly visible on the front page.
• Pointer Ad (4 cm X 5 cm): Small but attention-grabbing, these ads are ideal for short messages or promotions.
• Jacket Advertisement: An additional premium page placed before the main front page, offering unmatched visibility.

Jacket Ad Dimensions:

• Front Side: 32.9 cm X 48 cm
• Back Side: 32.9 cm X 52.5 cm

2. Custom/Variable-Size Advertisements

For businesses with unique requirements, Dainik Bhaskar allows customizable ad sizes. The minimum size is 20 sq cm for regular pages and 240 sq cm for the front page.

Popular custom sizes include:

• 4 cm X 5 cm
• 8 cm X 8 cm
• 12 cm X 20 cm
• 16 cm X 20 cm

---

Factors Influencing Advertisement Rates in Dainik Bhaskar

1. Page Position: Ads on premium positions such as the front page, back page, or Page 3 attract higher rates due to increased visibility.
2. Ad Size and Volume: Larger ads or campaigns with multiple inserts may qualify for discounts, making bulk advertising cost-efficient.
3. Client Category: Ad rates may vary depending on the advertiser’s industry (e.g., real estate, automotive, FMCG) and brand reputation.

---

Benefits of Advertising in Dainik Bhaskar, Jalandhar

1. High Readership: Ensures your ad reaches a large and diverse audience.
2. Local and Regional Impact: Ideal for targeting Jalandhar’s population, including business communities and general readers.
3. Flexible Ad Options: Offers a variety of fixed and customizable ad formats.
4. Enhanced Brand Credibility: Advertising in a trusted newspaper like Dainik Bhaskar helps establish authority and trust.

---

Tips for Successful Newspaper Advertising

1. Choose the Right Ad Format: Based on your campaign goals, select an ad size and position that maximizes visibility.
2. Focus on Design: Use eye-catching visuals and concise messaging to grab reader attention.
3. Leverage Local Content: Tailor your ad to resonate with Jalandhar’s audience for better engagement.
4. Plan Your Budget: Utilize bulk ad placements to avail of discounts and optimize your advertising spend.